Travel Leads


The term is so new that few tourists use it. But it's on the lips of travel professionals who describe it as a step beyond the better-known environmentally friendly ecotourism. While geotourism encourages treading lightly on nature, it's also about authenticity and making a place better by visiting and spending money.

The Leads come from people who have requested and agreed to receive a price quotes for a upcoming vacation or cruise. Information from leads includes: Names, contact phone or email, dates of trip, number of days, number of travelers and vacation destination or cruise ship.

"People do tend to like things that they're not going to experience somewhere else. They're looking for things that are not homogenized," said David DePetrillo, Rhode Island's tourism director. "People are seeking a more experiential vacation."